- did you know?
- Back in the 1880s, agricultural researchers at land-grant colleges complained about the great numbers of individual letters they were answering about their research. Then, in 1914 Congress addressed the need to distribute research results with the passage of the Smith-Lever Act creating the Cooperative Extension Service and its system of informal education. Read more...
Have a question? Try asking one of our Experts
What is Viral Marketing?
Viral marketing is a fancy term for word of mouth advertising. It’s “any advertising that propagates itself the way viruses do." Word of mouth' is still one of the most effective marketing techniques, online or offline. It’s the talk around the water cooler.
Friends and relatives can be helpful in telling people about your website. So can customers. Nothing is more valuable than a satisfied customer telling someone about their experience. Make it easy for website visitors to let others know about your site, even if they are not purchasing something. Some techniques include offering e-newsletters or e-postcards, including an entertaining feature on your site, or simply asking satisfied customers to tell others about your site.
Have a specific question? Try asking one of our Experts
Unlike most other resources on the web, we have experts from Universities around the country ready to answer your questions.
Did you find this page useful?
This resource area was created by the: community
Find an Extension Office
Enter your zipcode to find your local Extension office:
Resource Area Feeds
In This Resource Area
- Case Studies
- Information Briefs
- Data & Cool Tools
- State & Local Policies
- Research References
- Webinar Series
Comments
Subscribe to this page's comments
Post a comment about this topic