Many immigrants come to their new communities with strong entrepreneurial backgrounds. They also bring markets for new products and services related to their culture and heritage. In addition to following those practices that communities use to support local businesses, host communities can assist these prospective new entrepreneurs to make the transition to success in their new community by:
* offering to visit the new immigrants in places where they are comfortable to talk about resources and options.
* providing new immigrants with materials written in their language.
* offering to accompany new immigrants to get licenses, visit resources providers, and attend chamber meetings.
* providing ongoing support.
FAQ #9841
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Watch & Learn
E-Commerce Learning Modules
- A Beginner's Guide to e-Commerce. This module serves as a great stepping stone toward turning rural life skills into e-commerce ventures.
- e-Commerce as a Strategy for Improving Business VitalityEntrepreneurs considering using e-commerce can learn from the experience of others.
- Helping Artisans Reach Global Markets The content of the course provides artisans with sound, research-based information to make decisions on whether or not to develop a Web page, how to do it, utilize resources, and evaluate effectiveness.
- Marketing Food Specialty Products OnlineThe purpose of this learning module is to assist food retailers in making decisions on the use of online technologies in their marketing and planning strategies.
RESOURCES:
- Case Studies
- Information Briefs
- Data & Cool Tools
- State & Local Policies
- Research References
Build Your Business
- Online Tutorial on Farm Leasing
- Strategies to Improve Farm Business Management
- Visual Merchandising: The Silent Salesperson. View a recording of a marketing workshop conducted by Glenn Muske, Oklahoma State University. The workshop covers some key aspects of display as a sales tool. The workshop is approximately 45 minutes long.
Building Entrepreneurial Communities
- E-Commerce Module:Connecting Rural Communities
- Strengthening Competitive Advantage of Rural Businesses with e-Commerce and Experience Economy Strategies
- Mini-Course: Developing Diversified & Value-Added Agribusinesses
Blogs to Watch