Released December 29, 2009
eXtension's free webinars for communities and businesses start off 2010 with a three-part series about enhancing your online presence.
The January 14 session is on Website Usability Testing. Usability is the ease with which people can perform a task to achieve a particular goal. Observes watch what users do, where they succeed and where they have difficulties. Test results can then be used to improve web designs and interfaces for better user experiences. Lana Johnson with Communications, Information and Technology at the University of Nebraska will explain the process of testing how 'usable' a website is. The webinar begins at 2 p.m. Eastern Standard Time, 1 p.m. CST, 12 noon MST and 11 a.m. PST.
eXtension Entrepreneur and Their Communities webinars are on the second Thursday every month. All webinars are one hour long. The Web meeting room opens 10 minutes before the start time. Go to http://connect.extension.iastate.edu/ecop to view. Newcomers to online learning are welcome. All webinars are recorded and available for on-demand viewing at http://www.extension.org/wiki/ETC_Webinar_Archive.
February 11 - Analyze This
Vishal Singh, Instructional Multimedia Designer at the University of Nebraska will demonstrate how Google Analytics generates detailed statistics about visitors to a website. The powerful website analytical tool provides data that can help improve websites.
March 11 - Get Found!
Jay Jenkins, Extension Educator, University of Nebraska, will help those whose Web site is lost in the sea of information on the Internet. Are you lost in the maze of acronyms and vague meanings of terms like SEO, SEM, keywords, tags, page titles and subheadings? Jenkins will show how clearly written and properly implemented web pages get found.
The free educational webinars are from the Entrepreneurs and Their Communities section of eXtension (pronounced E-extension). For more information about eXtension resources for communities and businesses, see http://www.extension.org/entrepreneurship. The site has free learning lessons, answers to frequently-asked questions, news and a way to ask individual questions on “Ask an Expert.”
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Sources: Connie Hancock, 308-254-4455, chancock1@unl.edu
Editor: Lynette Spicer, lynette.spicer@eXtension.org
