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I'd like to diversify my ag operation. What are some good, general sources of information on the issue?
Last Updated: December 15, 2011
There are a number of resources available where you can begin to explore ideas for diversification. The following two sites will help you get started, but certainly you should also check with your state's department of agriculture and your local Cooperative Extension office to see if there are local programs that can help.
The National Sustainable Agriculture Information Service (also known as ATTRA) has a number of fact sheets available that may help you narrow down some of your options.
The Agricultural Marketing Resource Center has many resources available. You can learn about emerging market trends and value-added options. You can also sort the site by specific crops and commodities.
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Youth Entrepreneurship
What do kids know about business? You'll be surprised!
E-Commerce Learning Modules
- Direct Marketing for Specialty Food Products. Learn strategies to direct market and sell specialty food products.
- Electronic Retailing. More and more of our communication and social behaviors involve computers and networks. Nonetheless, it is not as simple as it might appear to connect the dots on electronic retail and turn it into a successful venture.
- Going Global: A Guide for e-Commerce Expansion. A worksheet driven learning lesson for the established e-commerce business exploring export/import opportunities.
- A Primer for Hispanic Small Businesses. In both English and Spanish, this module was founded in the belief that e-commerce education should not only be available to Spanish Speaking business owners but also that small business stand to benefit greatly from the patronage of the Spanish speaking consumer.
- Marketing Food Specialty Products OnlineThe purpose of this learning module is to assist food retailers in making decisions on the use of online technologies in their marketing and planning strategies.
RESOURCES:
Build Your Business
- Online Tutorial on Farm Leasing
- Strategies to Improve Farm Business Management
- Visual Merchandising: The Silent Salesperson. View a recording of a marketing workshop conducted by Glenn Muske, Oklahoma State University. The workshop covers some key aspects of display as a sales tool. The workshop is approximately 45 minutes long.
Building Entrepreneurial Communities
- E-Commerce Module:Connecting Rural Communities
- Strengthening Competitive Advantage of Rural Businesses with e-Commerce and Experience Economy Strategies
- Mini-Course: Developing Diversified & Value-Added Agribusinesses
Blogs to Watch