The Entrepreneurial League System® (ELS), developed by Gregg Lichtenstein and Thomas Lyons, draws on the analogy of the professional baseball league system. Business owners can start in the "rookie league" (for the most inexperienced entrepreneurs) and progress to the "major league" (entrepreneurs who are highly skilled). The ELS is intended to recognize that entrepreneurs are very diverse and come with varying skill levels and experiences. As such, assistance can be tailored to meet the unique needs of entrepreneurs. An added benefit of ELS is it offers a list of skills needed as you grow your business. An effective Entrepreneurial League System® calls for coordination among providers to meet the needs of the full range of business owners. Check these reports to learn more about ELS: • A Story of Entrepreneurship and a Region’s Successful Economic Transformation • West Virginia Entrepreneurs Building a League of Their Own
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Youth Entrepreneurship
What do kids know about business? You'll be surprised!
E-Commerce Learning Modules
- Direct Marketing for Specialty Food Products. Learn strategies to direct market and sell specialty food products.
- Electronic Retailing. More and more of our communication and social behaviors involve computers and networks. Nonetheless, it is not as simple as it might appear to connect the dots on electronic retail and turn it into a successful venture.
- Going Global: A Guide for e-Commerce Expansion. A worksheet driven learning lesson for the established e-commerce business exploring export/import opportunities.
- A Primer for Hispanic Small Businesses. In both English and Spanish, this module was founded in the belief that e-commerce education should not only be available to Spanish Speaking business owners but also that small business stand to benefit greatly from the patronage of the Spanish speaking consumer.
- Marketing Food Specialty Products OnlineThe purpose of this learning module is to assist food retailers in making decisions on the use of online technologies in their marketing and planning strategies.
RESOURCES:
Build Your Business
- Online Tutorial on Farm Leasing
- Strategies to Improve Farm Business Management
- Visual Merchandising: The Silent Salesperson. View a recording of a marketing workshop conducted by Glenn Muske, Oklahoma State University. The workshop covers some key aspects of display as a sales tool. The workshop is approximately 45 minutes long.
Building Entrepreneurial Communities
- E-Commerce Module:Connecting Rural Communities
- Strengthening Competitive Advantage of Rural Businesses with e-Commerce and Experience Economy Strategies
- Mini-Course: Developing Diversified & Value-Added Agribusinesses
Blogs to Watch