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ETC Webinar Archive

Last Updated: February 05, 2010 Related resource areas: Entrepreneurs & Their Communities

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Webinars from October, 2007 and later require Flash Player (already installed in 98% of web browsers). The power point presentations and other documents are available in PDF format and require Adobe Reader to open.

Archived recordings are available for the following webinars:

Contents

Winter 2010


January

Web Usability Testing. Lana Johnson, CIT DEAL Lab, Communications, Information and Technology, University of Nebraska. Usability is the ease with which people can perform a certain task on an object or system to achieve a particular goal. Web usability testing allows us to observe what users do, where they succeed and where they have difficulties. Feedback from this testing can then be used to improve web designs and interfaces for better user experiences.

Fall 2009

December
Identifying Hidden Assets and Opportunities in Your Community(or What You Don’t Know About Your Community Spells Lost Opportunities). Bill Pinkovitz, Community and Business Development Specialist, Center for Community and Economic Development, University of Wisconsin-Extension leads this session on how communities can better position themselves to take advantage of opportunities. “Nothing ever changes around here.”That is a common refrain in rural America. However, a quick look at some of the dynamics often reveals significant changes in even seemingly stagnant communities. Often, the changes are substantial, but can be subtle and go unnoticed. Other times, we have just been too busy to notice. In too many cases, real opportunities go untapped. This session identifies and analyzes many of these often unnoticed trends and the opportunities they create for communities, organizations and businesses. Data sources and successful methods for using the data to identify and analyze opportunities for local businesses and organizations will be discussed.

Following are some of the web pages that were featured in the presentation:


November
Missouri 4-H Youth Entrepreneurship: Cultivating “Cloverpreneurs” in the Show Me State. Steve Henness is Extension Associate with the University of Missouri Extension 4-H Center for Youth Development. Steve provides leadership for 4-H programs and events in Youth/Adult Partnerships and Youth Entrepreneurship. He directs the MU Extension Youth Enterprisers Program, a statewide AmeriCorps*VISTA project placing full-time adult volunteers in assignments to build community entrepreneurial capacity.



October
Economic Gardening. Chris Gibbons, Director of Business & Industry Affairs for Littleton, CO discusses the opportunities and challenges in economic development rooted in growing jobs through entrepreneurship rather than chasing jobs by recruiting companies from outside.

  • How to register for the Econ-Dev mailing list (to discuss economic development with others interested in the same topic)
  1. Go to Google Groups sign-up page.
  2. In the column on the right side of the page click "Join this group".
  3. Sign in to Google using your existing Google account. If you do not have a Google account,

click "Create an account now." Once you are signed up as a member, you will be able to post to the group by sending an email to econ-dev@googlegroups.com. You may change your settings at Google Groups Econ-dev webpage anytime.

September
Visual Merchandizing. Glenn Muske, Oklahoma State University, takes us on a tour of ways that business owners can create compelling visual displays that will draw the interest of customers without breaking the bank.

Spring 2009


June
Engaging Youth in Entrepreneurship. Join Mary Emery, Iowa State University, Laura Allen, Career Education Coordinator, Michigan State University Extension, Debra Kantor, University of Maine, and Patricia Fairchild, Nebraska 4-H Curriculum Design and Youth Entrepreneur Specialist for an informative session on how to engage youth in entrepreneurship. The session will introduce the Youth Entrepreneurship Community of Practice and their project to create a matrix of youth entrepreneurship programs. Patricia Fairchild will introduce the Nebraska curriculum and Laura Allen will present on the Beyond the Lemonade Stand PROJECT which used the curriculum “Be the E.” This session will wrap up our webinar series for the summer.

May
Finding Your Target Market Using MarketMaker


April
Tips and Tricks for Successful Farmers' Markets


Related resources you might find helpful...

  • The Art and Science of Farmers' Market Display
  • Visual Merchandising: The Silent Salesperson. View a recording of a marketing workshop conducted by Glenn Muske, Oklahoma State University. The workshop covers some key aspects of display as a sales tool. The workshop is approximately 45 minutes long.



March
Informal and formal planning: Using INVenture to build your business plan Join Maria Marshall, Small Business Specialist, Purdue University for an overview of how to use INVenture, an online business planning tool free to the public and available at INVenture. INVenture helps you think through the business planning process in the course of six interactive stages. Recommended for small business owners, farmers, business coaches and mentors.

Winter 2008/2009


E-Commerce Series

Maximizing Your Pay-Per-Click Campaign with Andy Lewis, University of Wisconsin Extension and John Wells, President of WebWise Design & Marketing



The Fruit Company: A real ecommerce story.

The Next Level of eMarketing - Web2.0 Tools and Tips with Tim O'Brien, Information Technology Business Consultant from the Nebraska Department of Economic Development.





Fall 2008

November 2008
Effective Networking Tips and Techniques for the Business Owner Glenn Muske, Oklahoma Cooperative Extension.



October 2008
NebraskaEDGE: A Piece of the Economic Pie. Marilyn Schlake presenting program highlights and results from an extensive survey of past five years of entrepreneurial education.



September 2008
Ten Tools for Talking about Tough Issues. Elaine Froese talking about communication in the family business.


Remember there are many more resources available at www.elainefroese.com.

Spring 2008


June 2008


May 2008


April 2008


March 2008



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