Newsroom

News Roundup – June 2017

Matching Patterns or Changing Patterns? Seth Godin writes that it is easier to sell your product (our programs) if you match the pattern of your audience rather than try to get them to adopt new patterns. In Extension, we are often focused on impact based on behavior change, so that …

News Roundup – May 2017

In the book “Where Good Ideas Come From”, author Steven Johnson explores innovation through the lens of the ‘adjacent possible’. To put it simply, innovation does not necessarily occur in huge steps. Often, it is the result of noticing something and trying to apply that idea in a slightly different …